ANALYSIS OF THEORETICAL PERSPECTIVES ON COMMUNICATION CULTURE IN SOCIAL NETWORKS
Keywords:
Friendster, Facebook, Instagram, Twitter, TikTok, Media, Postmodern, fandoms.Abstract
This article explores theoretical perspectives on the culture of communication within social networks, providing an in-depth analysis of how digital platforms shape interpersonal interactions, information dissemination, and community-building in the online world. Drawing from established theories in communication studies, sociology, and media theory, the article examines the ways in which social networks alter traditional forms of communication and influence social behaviors. It also highlights the complexities of online communication, including issues such as authenticity, privacy, and the impact of algorithms on content visibility.
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