AKHMEDOV DOSTONBEK,KURBANBAEV ATABEK,BABAEVA GUZAL YASHINOVNA. EVALUATING DIGITAL CUSTOMER IDENTITY STRATEGIES IN BANKING: A CONSIDERATION OF THE RISKS AND BENEFITS IS IMPERATIVE. Ethiopian International Journal of Multidisciplinary Research, [S. l.], v. 12, n. 05, p. 536–539, 2025. Disponível em: https://eijmr.org/index.php/eijmr/article/view/3138. Acesso em: 29 sep. 2026.