POSITIVE AND NEGATIVE ASPECTS OF ORGANIZING INTERPERSONAL COMMUNICATION ON SOCIAL NETWORKSM.

Abstract

The Internet and mobile devices are the main means of organizing social relations in the digital age. Today, with the help of them, interpersonal communications are actively organized, which is a new form of social communication. The dominance of interpersonal communications in social networks leads to a decrease in the level of face-to-face communication between two or more people. The increase in the types of social networks (Facebook, Instagram, Telegram, Twitter, WhatsApp, etc.) and the possibility of conducting individual, group and collective communication through them gives rise to the need to create a mechanism for organizing a “digital conversation” based on moral and ethical principles. The article talks about the importance and uniqueness of communication in social networks for society and the individual, as well as the about rules for its organization.